Via’s Blog
Get insights into global experiences, case studies,
and information on what’s happening with Via

How NYU Achieves a 94% ISSS Retention Rate
NYU’s Sherif Barsoum shares how student-focused programming and tech help international students thrive, driving a 94% retention rate.
Recent posts
Via Helps Stephen F. Austin State University Improve Efficiency
Via’s Ease Helps Director Be More Efficient, Feel More Confident By her own admission, Inés Maxit isn’t tech savvy so the study abroad coordinator for Stephen F. Austin State University in East Texas says it was a big step when her office moved from paper to a...
Via Reduces Stress for Eduglobal’s President
Via Helps Global Company Wake Up from “Administrative Nightmare” Brett Windsor has been involved with Eduglobal since its inception in 2006. The nonprofit health education management company places students in U.S.-based Doctor of Physical Therapy (DPT) programs with...
Via Wins New Product Award
Campus Technology Recognizes Via Global’s Intake & Program Match Via’s Traveler Intake and Program Match received the 2022 New Product Award from Campus Technology, one of higher education’s top information sources. Released last October, Via’s Traveler Intake...
Via TRM at NAFSA 2018
Via TRM will be exhibiting during the upcoming NAFSA conference in Philadelphia! Attending? Don't miss your chance to connect with fellow education abroad practitioners committed to innovation in the field. Connect with us during NAFSA Book a Demo for a Free...
Repeat After Me
Our goal at Via TRM is to engage #EveryStudent in global opportunities. One of our favorite conversations is how to hack the field of communications and marketing to achieve that aim. We believe that marketing is a powerful tool for achieving ambitious goals in study...
Technology, disability and study abroad
Have you ever considered the role of technology as a method to increase access to students with disabilities on your university’s study abroad programs? It’s a question that all people in the exchange field should ask themselves because, without their active...
Advocating up
You have figured it out (lightbulb)! Something that will make your job easier, streamline your process or just shave a few precious minutes off of your daily to-do list. Now, the question is, how do you pitch this new idea to your Director or VP? Whether it’s your...
#EveryStudent is our philosophy
Via TRM is an international education technology company on a mission to empower every education abroad advisor to engage #everystudent. Why? Because… …young people who go abroad are forced to look up from their phones to engage in the world around them. …companies...
The Power of Influence
When Swedish watchmaker Daniel Wellington wanted to reach new audiences to sell his watches, he didn’t go down the age-old marketing road and purchase ads in Vogue Magazine. Rather, he thought about where his target audience spent their time — Instagram — and how he...
Ethical Sales & Marketing for Study Abroad: Part IV
You don’t need an MBA to start practicing solid ethical marketing practices in study abroad today. Here are 7 concepts to help every study abroad advisor, practitioner, and decision maker connect more authentically and effectively with students. Why is this important?...
Ethical Sales & Marketing for Study Abroad: Part III
Your Study Abroad Office is a Brand. From the moment a student steps on campus, sports teams, student groups, and academic opportunities vy for their attention. What does it look like for a study abroad office to “cut through the noise” and build a case for study...
Ethical Sales & Marketing for Study Abroad: Part II
In Part I of the mini-series on Ethical Sales & Marketing for Study Abroad, I shared about how selling for a professional sports team helped me better advise students to study abroad. I also made a pitch for us to ditch the stigma surrounding sales in...